Course Code
ITM101
Course Credit
3
The purpose of this course is to introduce students to the international trading environment which includes gaining an understanding of different topics pertinent to conducting business globally. Students will study the significant forces propelling the international economy, the current situation within which nations trade and Canada's place within the global context. Students will examine the essential forms of trade and market entry strategies used by firms trading internationally as well as the basic tools required of successful international trade practitioners.