Course Code
BBIC700
Course Credit
3
Evaluation of today's dynamic and global business context including the political, social, cultural, and economic contexts, the nature of global industries and global competition, the impact of global diversity to the company's performance, manager's skills of self-cultural-awareness and cross- cultural communication. Focuses are on the development of students' ability to address the complexities of managing and the development of competitive advantage in today's diverse global context.